Barry's Bootcamp, Martin Place

Delivering Barry’s largest studio yet

Nestled within Sydney’s financial heartland, the doors have opened to Barry’s largest studio yet. The iconic red neon signage casts a welcome glow against the bustling Martin Place thoroughfare, invigorating the otherwise monochromatic metropolis.

Continuing their national partnership with Schiavello Construction, fitness and lifestyle group Barry’s Bootcamp has seen its hero studio come to life. The space features an integrated stretch area, fully equipped change rooms, retail area, fuel bar, and the brand’s infamous Red Room.

Streamlined delivery

Following the successful delivery of Barry’s Surry Hills, our continued partnership allowed for critical construction knowledge and lessons learned to be carried forward. The result was a streamlined delivery for Martin Place, enabling Barry’s to generate revenue sooner than expected.

In particular, our knowledge allowed for a condensed development and the production of architectural focal points: joinery, steel tops for the fuel bar and signage, as well as the construction mechanisms used to achieve the Red Room effects.

As part of our learnings, we could also begin to anticipate potential challenges and develop solutions without impacting the programme. This can be seen most prominently in the mechanical works, where the existing system would not have supported the Red Room’s extensive airflow requirements. Being able to anticipate this meant that we could upgrade the base build prior to main construction works, avoiding issues that can commonly occur during operation.

Consistent design

Partnering with local design firm RFA Architects, Schiavello transformed the Barry’s US brand into a design that met local standards; creating an Australian design icon. Our continued partnership ensured consistency in the colour palette, materials, acoustics, and essential design elements. As an iconic international brand, this design continuity was critical. For Barry’s, this not only maintains their high spec finish, but it allows their customers to comfortably walk into any studio and know exactly where the fuel bar, amenities, and Red Room may be located.